четверг, 13 февраля 2020 г.

One of top 5 skincare brands in the world is launching in the Middle East

Happy skin


More of us are growing savvy to skincare terminology and are increasingly curious as to what ingredients are in our products, and most importantly whether they actually work.


Danish brand Ole Henriksen is one of the happiest and most transparent clean beauty brands that we have come across. Since 1975, it has been improving people’s complexion around the world, making it one of the top 5 skincare brands in the world within Sephora group. Now, the cheery products that are filled with active ingredients are coming to the Middle East, launching exclusively in Sephora in March.


Ole-Henriksen skincare sephora middle east


Ole Henriksen’s skincare journey began with his own struggle with cystic acne. After learning firsthand what works (and what doesn’t), he brought his expertise and signature Ole Glow to Hollywood, where he opened his own spa. Now, with more than 40 years of experience, he’s seen and understands what benefits the skin. Now he is arguably one of the happiest people in the skincare industry, and it shows through the products.


Inspired by Ole’s spa expertise and product philosophy of exfoliate-treat-soothe, every formula delivers results like you just got a facial. Using a potent blend of natural botanicals, potent actives, and essential fatty acids, Ole Henriksen creates effective products with touchable textures and addictive scents for an immersive sensorial experience with big results.


And for greatest ease of use, each product features elevated, streamlined, colourful and modern packaging, inspired by Ole’s Scandinavian heritage, and is organised into clear, distinct product franchises based on skincare concern.


The Truth Collection


Ole-Henriksen skincare sephora middle east


It brightens, firmer skin with vitamin C favourites like Banana Bright™ Eye Crème and C-Rush™ Brightening Gel Crème. We have been testing out the cleanser, and the creamy gel texture sweeps away most of the makeup leaving you feeling refreshed. The wake-me-up zesty scent is also great to use in the morning and post-workout.


The Transform Collection


Ole-Henriksen skincare sephora middle east


It smooth away the rough days with gentle daily exfoliation using Glow2OH Dark Spot Toner – one of the bestsellers, and by Sheer Transformation Perfecting Moisturiser.


The Transform Plus Collection


Ole-Henriksen skincare sephora middle east


Fights all major signs of ageing with natural super ingredients in PHAT Glow Facial and retinol-alternatives in Glow Cycle Retin-ALT Power Serum and Sleeping Creme. PHAT Glow Facial gives instant results and amazing to use ahead of a special event. Thanks to it’s formula that creates protective layer on the surface of the skin, you don’t have to wait to apply makeup.


The Balance Collection


Ole-Henriksen skincare sephora middle east


Ideal for oily skin, it refine pores without stripping the skin with bestsellers like Find Your Balance Oil Control Cleanser and Oil Control Toner. The gentle Sauna scrub heats up the skin before cooling it down and is ideal to use on the T-zone, while the addictive green Cold Plunge Pore mask detoxes the skin without drying or cracking.


We can’t wait to try them all


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Media: Supplied


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